Interest in Osim Triathlon sees first drop in 7 years
March 3, 2010
Wednesday, March 2, 2010 – After years of increasing participation numbers, the 2010 Osim Singapore International Triathlon will need a final sprint down the stretch to match the record of 3,600 who took part in 2009.
To date, only 2,300 have signed up for the various categories. As a result, the organisers, the Triathlon Association of Singapore (TAS), have dropped the “Late Period” category of fees and have extended the “Normal Period” fees to March 29th. The original closing date for registrations was March 2nd, 2010.
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Nestlé Singapore pours in S$200,000 for Youth Olympic Games training
February 19, 2010
Contributed by Samantha See
Dr Vivian Balakrishnan (in red): “I would just like to offer our appreciation for the support by this company (Nestlé Singapore) and hope that more companies would follow in its footsteps and understand that sports is a ready-made vehicle to build brand equity, brand recognition and as well as a long-term relationship.” (Photo courtesy of Samantha See)
Seng Kang Primary, February 19, 2010 – The Singapore Sports Council (SSC) and Nestlé Singapore signed a Memorandum of Agreement (MOU) today for a year-long agreement to champion youth sports development and learning through play.
Said sports minister Dr Vivian Balakrishnan: “Well, I was very happy to be here for this MOU signing, the relationship with Nestle Milo and Singapore Sports has been a very long-term relationship over 5-6 decades. I think almost every child in school taking part in sports will remember the cold Milo drinks.
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Chinese sports brand Li-Ning pumps in $8.8 million into Singapore badminton
February 1, 2010
Singapore, February 1, 2010 – Chinese sports brand Li-Ning will be sponsoring the Singapore Badminton Association (SBA) to the tune of S$8.8 million. The sponsorship is a combination of cash and value-in-kind over a four-year period from 2010 to 2013.
“Our strategic direction from 2009 and subsequent next five years, will involve overseas market development, together with our aim to become the sporting brand synonymous with Badminton,” said Ms Vivien Lim, the general manager of Li-Ning Sports Singapore Pte Ltd.
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SAA to look for agencies to market commercial rights for Singapore Marathon
December 16, 2009
By Steven Yeo
Road running in Singapore needs something new. It’s a new decade and a new world. Having grown from 2,000 runners in Year 2000 to 50,000 in Year 2009, the Singapore Athletic Association (SAA) is inviting sports marketing experts to collaborate and bring Singapore road running to a new height. More new quality events, more integration of events, more new runners.
At stake are the commercial rights of Singapore Marathon, the Singapore Cross Country, the Singapore Road Relay and new events which can be created to raise the quality of the running scene. The estimated value of National running events is about $5m in 2009 and should be expected to double by 2020.
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New Balance back in the running for Singapore Marathon
December 5, 2009
By Les Tan/Red Sports
New Balance country representative Patrick Wong speaking at the launch of the official race tee for the Singapore Marathon earlier this year in September. (Photo 1 © Les Tan/Red Sports)
When the estimated 17,000 runners start off on their 42.1km marathon tomorrow, another chapter in the battle between running shoe brands for market supremacy will also take place.
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Singapore Airlines to sponsor 2010 Youth Olympic Games
December 4, 2009
By Singapore Youth Olympic Games Organising Committee
Friday, December 4, 2009 – Singapore Airlines is now the Official Airline for the inaugural Youth Olympic Games (YOG) to be held in Singapore in August 2010.
The Singapore Youth Olympic Games Organising Committee (SYOGOC) and Singapore Airlines today announced that they have signed a sponsorship agreement, under which the Airline will provide air tickets, carriage of airfreight, as well as publicity of the Games through its proprietary media channels.
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SIM sponsors Singapore Open Windsurfing Championship for three years
December 1, 2009
Contributed by Timothy Khoo
Tuesday, December 1, 2009 – SIM Global Education, one of the largest private education and training institutions in Singapore, has taken up a three-year title sponsorship of the Singapore Open Windsurfing Championship, the biggest event on the Singapore windsurfing calendar.
The 2010 edition which will take place from 8 to 10 January 2010 will be renamed the SIM 29th Singapore Open Windsurfing Championship.
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Regional readers find Red Hoops via Google
November 17, 2009
Basketball fans hungry for news about the fledgling ASEAN Basketball League (ABL) are finding Red Hoops via the Google search engine.
Red Hoops is a basketball-only site set up by the Red Sports crew to cater for fans of the ABL.
A Filipino fan using Google in the Philippines got Red Hoops as the first two search results with the search terms, “standing of philippine patriots in ABL“.
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IOC awards Singapore 2010 Youth Olympic Games broadcast rights
November 15, 2009
Issued by Singapore Youth Olympic Games Organising Committee
Singapore, Friday, November 13, 2009 – The International Olympic Committee (IOC) today announced agreements with MediaCorp, SingTel and StarHub to become the official broadcasters within Singapore for the inaugural Youth Olympic Games in Singapore in 2010.
Olympic Broadcasting Services (OBS), the host broadcast subsidiary wholly owned by the IOC, will be responsible for delivering to these three organisations, as well as to broadcasters around the world, a number of live broadcast feeds and a 24-hour Youth Olympic News Channel, which will incorporate two daily highlight programmes. The coverage will embrace all broadcast platforms, including free-to-air television, radio, cable television, mobile phone and online.
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Singapore Slingers secure Greenfields as major sponsor for ASEAN Basketball League
November 4, 2009
Press release from Singapore Slingers
Singapore, November 4, 2009 – The Singapore Slingers have announced that Milk Company Greenfields has become a major sponsor of the team through their title sponsorship of the Slingers school development programme. The sponsorship is effective immediately with signage and sponsor benefits to be in place for the Slingers next home game, Sunday, November 22nd, when the Slingers host the KL Dragons at the Singapore Indoor Stadium.
Edgar Collins, CEO of Greenfields said, ”We have been watching the development of the Slingers as they commenced participation in the ASEAN Basketball League. We were very interested in joining their schools development programme and its very unique position in the Singapore market.
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Is the cheapest Slingers ABL ticket via Red Sports? Yes (even though the SISTIC people are blur)
October 27, 2009
RED SPORTS READER SPECIAL
Catch Slinger Hong Wei Jian (right) in action against Satria Muda BritAma of Indonesia this Sunday, November 1st at 5pm. (Photo © Les Tan/Red Sports)
Some of you are wondering if the Red Sports deal for Slinger tickets is for real.
The answer is “Yes!”
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Kick start your workout! – a message from adidas
October 19, 2009
This message is brought to you by adidas
Kick start your workout! Receive a gift worth $68 when you buy sports shoes at adidas concept stores.
Winners of 10 pairs of tickets for the Slingers’ game against Philippine Patriots are …
October 17, 2009
The answer to our question, “Who are the Slingers playing against this Sunday?” is the “Philippine Patriots”.
The 10 winners of one pair of tickets each for the game this Sunday are:
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Win 10 pairs of tickets to watch next Slinger game in ABL
October 15, 2009
READER CONTEST
The Singapore Slingers won their opening game against Brunei Barracudas last Sunday. The next game is this coming Sunday at 4pm, Singapore Indoor Stadium.
10 pairs of tickets are up for grabs.
Contest ends on Friday, 12pm, October 16, 2009.
We’ll announce the winners by 6pm on the same day on Red Sports.
Get the cheapest Slinger ticket in town with Red Sports
CONTEST CLOSED
SingTel says EPL will cost you $23 a month (better read the fine print)
October 10, 2009
SingTel says EPL will cost you $23 a month. A little hard to believe they will make money at that price but don’t rush out – it won’t be on mio TV until August 2010.
To read more, go to: Red Sports Football
REDpoll
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