Archive for the ‘Sports Marketing’ Category
Tiger Airways sponsors youth football
The Football Association of Singapore (FAS) today unveiled Tiger Airways Singapore as the Official Airline Partner for Singapore’s youth football teams. This includes Under-14 to Under-18 teams in the National Football Academy including the NFA Under-15 team who will be representing Singapore at the inaugural Youth Olympic Games.
Interest in Osim Triathlon sees first drop in 7 years
After years of increasing participation numbers, the 2010 Osim Singapore International Triathlon may need a final sprint down the stretch to match the record of 3,600 who took part in 2009.
Nestle Singapore pours in S$200,000 for Youth Olympic Games training
The Singapore Sports Council (SSC) and Nestlé Singapore signed a Memorandum of Agreement (MOU) today for a year-long agreement to champion youth sports development and learning through play.
Chinese sports brand Li-Ning pumps in $8.8 million into Singapore badminton
Chinese sports brand Li-Ning will be sponsoring the Singapore Badminton Association (SBA) to the tune of S$8.8 million.